Sara Keimig Campbell Sara Keimig Campbell

When Everything Lives in Someone's Head

Your CFO knows exactly when annual budget discussions need to start. Your VP of Sales remembers the context behind that pricing strategy from two years ago. Your Chief Product Officer has the complete history of why certain features got deprioritized.

And when any of them misses a leadership meeting, that critical strategic context just disappears - not just from that conversation, but from every decision that flows down through your organization.

This is the institutional knowledge problem. When strategic wisdom lives in individual heads instead of accessible systems, nothing works right. Every team, every project, and every decision downstream gets affected.

Read More
Sara Keimig Campbell Sara Keimig Campbell

Decision Debt: The Hidden Cost of Endless Discussion

Your team's discussed the new pricing strategy six times. Everyone agrees it's important. The conversations feel productive.

But nothing's been decided.

This is decision debt - the accumulating backlog of issues that get thoroughly discussed but never conclusively resolved. Like technical debt slowing down development, decision debt slows down execution. Most teams don't realize they're building it until the compound interest starts crushing their momentum.

Read More
Sara Keimig Campbell Sara Keimig Campbell

Creating Ground Rules for Your Team Meetings

Your team has been meeting weekly for two years. Everyone knows the routine. But nobody knows the rules.

What happens when someone shows up unprepared? When discussions go in circles? When the same person dominates every conversation? When commitments get made but never followed through?

Most teams operate without explicit meeting norms, then wonder why their conversations feel chaotic and unproductive. Here's what they're missing: ground rules don't constrain good meetings—they enable them.

Read More
Sara Keimig Campbell Sara Keimig Campbell

Your Leadership Meeting Template Should Be Everyone's Meeting Template

Your leadership team just spent six months perfecting their meeting effectiveness. Agendas are crisp, decisions get made, follow-through happens. It's working beautifully.

Meanwhile, the rest of your organization is drowning in the same meeting dysfunction you just escaped.

Here's what most leadership teams miss: your meeting discipline should cascade through the entire organization. If your leadership meetings require clear outcomes, decision authority, and structured follow-through to work effectively, why would other team meetings need less?

You've discovered what makes meetings work. Now make it everyone's standard.

Read More
Sara Keimig Campbell Sara Keimig Campbell

The Remote Leadership Challenge Most Teams Ignore

Everyone talks about remote meeting fatigue, communication tools, and asynchronous work. But the real challenge with remote leadership teams isn't about technology or time zones.

It's about strategic coordination between leadership team members.

In-person leadership teams have dozens of informal ways to stay coordinated. Hallway conversations align priorities between functions. Office interactions surface cross-functional conflicts early. Casual coordination prevents small misalignments from becoming big problems.

Remote leadership teams lose all of that. And most have no idea what they're missing until functions start working at cross purposes.

Read More
Sara Keimig Campbell Sara Keimig Campbell

Your Leadership Team Doesn't Need More Alignment. It Needs Better Decision-Making.

Your leadership team spends hours getting aligned. Everyone nods. People feel good about the conversation. Then nothing changes.

Here's what most teams miss: alignment without decision-making is just expensive therapy. You can agree on problems, priorities, and even solutions, but if you can't decide who does what by when, alignment becomes a substitute for action.

The teams that execute don't just align—they decide. And there's a crucial difference.

Read More
Sara Keimig Campbell Sara Keimig Campbell

From Meeting Hero to Systems Thinker

You know that person who saves every meeting? The one who asks the right questions, brings the missing perspective, challenges assumptions, and somehow gets the team to breakthrough thinking when everyone else is stuck?

That person might be you. And it's becoming a problem.

Here's what happens when you become the meeting hero: you become essential to every important conversation. Teams start depending on your thinking instead of developing their own decision-making capability. You're not building organizational strength—you're creating organizational dependency.

The best meeting effectiveness isn't about being indispensable. It's about designing systems that make great meetings inevitable, with or without you.

Read More
Sara Keimig Campbell Sara Keimig Campbell

The Three Questions That Reveal Operational Maturity

Most CEOs think they know how operationally mature their organization is. They point to clean financial reports, organized team structures, and efficient leadership meetings as proof of operational excellence.

Then a crisis hits. Or a strategic initiative stalls. Or they try to scale quickly and everything breaks.

Here's what separates operationally mature organizations from the rest: they can execute consistently when things get complicated. Three simple questions help CEOs cut through operational theater to reveal whether their organization can actually execute when it matters most.

Read More
Sara Keimig Campbell Sara Keimig Campbell

What AI Can (and Can't) Do for Your Executive Meetings

Every week, another AI tool promises to "revolutionize" your meetings. Auto-generated agendas! Smart meeting summaries! AI-powered insights that will transform your leadership team's effectiveness!

Here's what they don't tell you: AI won't fix broken meeting fundamentals.

If your team doesn't know what decisions you're making, AI can't help you decide. If you don't have clear follow-through systems, AI won't make your action items happen. If your meetings lack strategic focus, no algorithm can create it for you.

But used properly, AI can handle the administrative burden that bogs down effective meetings—freeing your leadership team to focus on what actually matters.

Read More
Sara Keimig Campbell Sara Keimig Campbell

How to Fix Your Meetings Without Killing What Makes You Special

Your leadership meetings aren't accomplishing what they could.

Maybe decisions take longer than they should. Maybe good ideas get discussed but never implemented. Maybe you leave feeling like you talked a lot but didn't move anything forward.

When someone suggests "improving meeting effectiveness," you worry about implementing rigid processes that will change how your team actually works together.

Here's the thing: you can make your meetings more effective while preserving everything that makes your company culture successful.

Read More
Sara Keimig Campbell Sara Keimig Campbell

Why Your Leadership Team Keeps Making the Same Decisions Over and Over

"Didn't we already decide this?"

If you've said these words more than once in your leadership meetings, you're not alone. It's one of the most expensive dysfunctions in executive teams—and one of the most fixable.

It happens everywhere: leadership meetings where the same strategic decisions get rehashed week after week. Market expansion strategies debated for months. Hiring priorities that never get resolved. Budget allocations that change every meeting.

The result? Decision fatigue, team frustration, and missed opportunities while your competition moves ahead.

Read More
Sara Keimig Campbell Sara Keimig Campbell

The Agility Paradox: Why Meeting Discipline Actually Makes You Faster

"We don't need meeting structure—we need to stay agile."

This is one of the most common objections to improving meeting discipline. Leadership teams worry that implementing structure will bog them down in bureaucracy and kill their ability to pivot quickly when opportunities arise.

They're confusing discipline with dysfunction.

Here's the reality: the fastest-moving teams have the strongest meeting discipline. They don't achieve speed despite their structured approach—they achieve it because of it.

Read More
Sara Keimig Campbell Sara Keimig Campbell

10 Signs Your Executive Meetings Are Wasting Money

Your leadership meetings aren't working. And it's killing your momentum every single week.

It's everywhere: executive teams that spend hours together but make no real progress. They rehash the same decisions, talk in circles about strategy, and leave feeling like they've accomplished nothing. Meanwhile, the organization waits for direction that never comes.

Here's the reality: your executive team's time costs $2,000-5,000+ per hour. If those meetings aren't driving clear decisions and real execution, you're literally burning money every week.

But ineffective leadership meetings cost more than just salaries. They cascade through your entire organization—slowing decisions, creating misalignment, and killing momentum when you need it most.

The teams that move fastest? They have the strongest meeting discipline.

Read More